Naguib Selim

Media Buyer

Naguib Selim
📍 مدينة نصر Full-Time 💼 Senior Level (6-8 yrs) 🕐 3mo ago
💰 15,000 - 20,000 EGP
👁️ 0 views
📋 0 applicants

Job Description

Retail-Specific Experience & Responsibilities

1.

Performance & Conversion FocusDynamic Creative Optimization (DCO): Experience managing automated ads that pull directly from a product catalog (e.g., Meta Catalog Ads or Google Shopping).High-Volume Budget Management: Proven track record of managing large daily budgets, especially during peak seasons like Black Friday, Ramadan, or End-of-Season sales.ROAS-Driven Strategy: Ability to shift budgets between underperforming and high-performing product categories in real-time.

2.

Technical Retail SkillsE-commerce Tracking: Experience setting up and troubleshooting Pixels, Conversions API (CAPI), and GA4 E-commerce events (Add to Cart, Initiate Checkout, Purchase).Inventory Alignment: Collaborating with the supply chain or inventory teams to ensure ads are paused for "Out of Stock" items and boosted for "Overstock" items.

3.

Strategic Retail TacticsRetargeting & Retention: Expertise in building "Full Funnel" strategies—moving customers from Awareness to Purchase, and then retargeting past buyers for repeat sales.Competitor Analysis: Monitoring retail competitors' pricing and promotional strategies to adjust bidding tactics accordingly.

Revised "

Qualifications" for Retail:Proven Success: Minimum 2+ years specifically in E-commerce or Retail Media Buying.Platform Mastery: Expert-level knowledge of Google Shopping (PMax) and Meta Advantage+ campaigns.Analytical Tools: Experience using heatmaps (like Hotjar) or advanced attribution modeling to see how ads affect the final purchase.

Requirements & Qualifications

Revised "

Qualifications" for Retail:Proven Success: Minimum 2+ years specifically in E-commerce or Retail Media Buying.Platform Mastery: Expert-level knowledge of Google Shopping (PMax) and Meta Advantage+ campaigns.Analytical Tools: Experience using heatmaps (like Hotjar) or advanced attribution modeling to see how ads affect the final purchase.

EGjobank Analysis

Quick Role Summary

Opportunity as "Media Buyer" at Naguib Selim located in مدينة نصر on a Full-Time basis, suited for Senior Level candidates, within Research & Development. Key details from listing: Retail-Specific Experience & Responsibilities 1. Performance & Conversion FocusDynamic Creative Optimization (DCO): Experience managing automated ads that pull…

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