UCMAS Academy
Senior Brand Manager
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Job Description
- Develop and execute the annualbrand strategy and planfor Dakahlia Poultry.
- Leadbrand positioning, messaging, and brand architecture.
- Develop customer and market insights and monitor competitors.
- Manageproduct/category marketingand poultry feed product launches.
- Prepare strategic campaign briefs and ensure brand consistency across channels.
- Manage brand/creative/research agencies and monitor budgets.
- Trackbrand health, campaign effectiveness, product adoption, and marketing ROI.
- Work closely with Commercial, Technical/Nutrition, Digital, Content, and other cross-functional teams. JD
Requirements & Qualifications
- Bachelor’s degree inmarketing, Business Administration, Agriculture, Veterinary Medicine, Agricultural Engineering, or related field.
- 5–7 years of marketing experience, including at least 3 years owning a brand, product, or category plan.
- Experience inAnimal Nutrition, Poultry Feed, Animal Health/Veterinary, Agribusiness, or Agrochemicalsis preferred.
- Strong experience inbrand strategy, product/category marketing, market research, campaign planning, and agency management.
- Experience inproduct launches and portfolio positioning.
- Strong understanding of poultry/feed business fundamentals and customer insights.
- ExcellentEnglish and Arabic communication skills.
- Strong analytical, strategic thinking, presentation, and stakeholder-management skills.
EGjobank Analysis
Quick Role Summary
Opportunity as "Senior Brand Manager" at Dakahlia Group located in القاهرة on a Full-Time basis, suited for Fresh Graduate candidates, within Marketing & Sales. Key details from listing: • Develop and execute the annualbrand strategy and planfor Dakahlia Poultry. • Leadbrand positioning, messaging, and brand architecture. • Develop customer and…
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- Updated CV in standard PDF format with a professional filename
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