Senior Social Media Specialist
Job Description
Role Overview The Senior Social Media Specialist will be responsible for owning Town Team’s social media presence end-to-end, ensuring consistent brand tone, strong engagement, and commercial impact.
This role requires a balance of strategy, execution, trend awareness, and performance tracking across all platforms.
Key Responsibilities ● Develop and execute monthly social media plans aligned with marketing campaigns, launches, and sales periods ● Manage Town Team’s presence across Instagram, TikTok, Facebook, and emerging platforms ● Lead content ideation in collaboration with the Reels Content Creator and design team ● Write captions that reflect Town Team’s bold, youthful, and confident tone of voice ● Monitor trends, formats, sounds, and challenges relevant to fashion retail and Gen Z ● Manage posting schedules, community management, and inbox moderation ● Coordinate with influencers and support campaign rollouts ● Track performance metrics (reach, engagement, growth, conversions) and prepare reports ● Optimize content based on insights and platform performance ● Ensure brand consistency across all digital touchpoints
Requirements 4–6 years of experience in social media management (fashion or retail is a strong plus)
Proven experience managing high-volume content calendars Strong understanding of Instagram and TikTok algorithms Excellent copywriting skills in Arabic and English Strategic mindset with hands-on execution ability Experience working with performance data and analytics tools Ability to lead, mentor, and coordinate with junior team members Strong time management and ability to work under pressure
Requirements & Qualifications
Requirements 4–6 years of experience in social media management (fashion or retail is a strong plus)
Proven experience managing high-volume content calendars Strong understanding of Instagram and TikTok algorithms Excellent copywriting skills in Arabic and English Strategic mindset with hands-on execution ability Experience working with performance data and analytics tools Ability to lead, mentor, and coordinate with junior team members Strong time management and ability to work under pressure
Quick Role Summary
Opportunity as "Senior Social Media Specialist" at Town Team located in مدينة نصر on a Full-Time basis, suited for Senior Level candidates, within Banking & Insurance. Key details from listing: Role Overview The Senior Social Media Specialist will be responsible for owning Town Team’s social media presence end-to-end, ensuring consistent brand tone,…
The Egyptian Job Bank editorial team prepares curated overviews and actionable application guidance for every listing, preserving official employer details.
Application Tips
- Tailor your CV headline to match "Senior Social Media Specialist" and feature measurable achievements in the top third of your resume.
- Customize your cover note for مدينة نصر: explain why this location and work arrangement suit your availability and how you add value to the team.
- Highlight relevant practical experience, key responsibilities, and specific business impact.
- Demonstrate team leadership, budget stewardship, and tangible business KPIs — concrete numbers carry maximum weight.
- After applying, monitor your status from your dashboard and stay prepared for an interview invitation.
Readiness Checklist
- Updated CV in standard PDF format with a professional filename
- Skills aligned with the stated role requirements
- Availability for work in مدينة نصر or remote if specified
- Measurable achievement examples prepared for interview talking points
- Egyptian Job Bank candidate profile ready for application tracking