Media Buyer Specialist

Key Responsibilities:Plan, launch, and manage paid advertising campaigns.Monitor and optimize campaign performance to achieve KPIs.Manage advertising budgets efficiently.Analyze campaign results and prepare performance reports.Conduct audience targeting and market research.Work closely with the marketing and content teams to improve campaign effectiveness.Stay updated with digital marketing trends and platform updates.

Requirements:2–4 years of experience as a Media Buyer or in a similar role.Hands-on experience with advertising platforms such as Google Ads and Meta Ads Manager.Good understanding of campaign optimization and performance metrics.Strong analytical and reporting skills.Excellent communication and teamwork abilities.Bachelor's degree in Marketing, Business Administration, or a related field is preferred.Preferred Skills:Experience with TikTok Ads and LinkedIn Ads.Knowledge of Google Analytics and tracking tools.Ability to manage multiple campaigns simultaneously