Senior Branding Specialist

Job DescriptionDevelop and implement brand strategies to strengthen the company’s market positioning and brand awareness.Ensure consistent implementation of the corporate identity across all marketing channels and materials.Manage brand guidelines and ensure alignment with company messaging and visual identity.Collaborate with internal teams and external advertising and creative agencies to develop branding campaigns and marketing materials.Plan and coordinate brand activations, events, and exhibitions to enhance brand visibility and engagement.Supervise the design and production of marketing materials including brochures, company profiles, giveaways, and promotional assets.Monitor market trends and competitor branding strategies to identify opportunities for brand differentiation.Work closely with marketing and sales teams to ensure brand consistency across campaigns and customer touchpoints.Manage relationships with vendors, production houses, and agencies to deliver branding projects on time and within budget.Measure and evaluate the effectiveness of branding initiatives and campaigns.

Bachelor’s degree in Marketing, Business Administration, or a related field.Minimum 3–5 years of experience in branding, brand management, or marketing communications.Strong experience in brand strategy, corporate identity, and brand campaigns.Experience in organizing events, exhibitions, and brand activations is preferred.Proven ability to work with advertising agencies and external vendors.Strong project management and organizational skills.Excellent communication and presentation skills.Creative thinking with strong attention to detail.Very good command of English (written and spoken).