Social Media Specialist

The Social Media Specialist is responsible for managing the company’s social media accounts, creating engaging content, increasing brand awareness, and improving audience engagement across different social media platforms.

• Bachelor’s degree in Marketing, Communications, or a related field.
• 1–3 years of experience in social media management.
• Strong knowledge of social media platforms and trends.
• Excellent writing and communication skills.
• Experience with social media management tools and analytics.
• Basic knowledge of design tools such as Canva or similar platformsManage and maintain the company’s social media platforms.
• Create, schedule, and publish social media content.
• Develop social media content plans and campaigns.
• Monitor comments, messages, and customer interactions.
• Track and analyze social media performance and engagement.
• Stay updated with social media trends and best practices.
• Coordinate with the marketing and design teams to produce content.
• Prepare periodic reports on social media performance.