عرفة جروب
W
Junior Digital Marketing Specialist
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0 applicants
Job Description
- Set up, monitor, and optimize paid media campaigns, primarily on Meta and TikTok.
- Support campaign planning across awareness, traffic, conversion, retargeting, and launch campaigns.
- Assist in building campaign structures, ad sets, audience tests, and creative testing plans.
- Track key performance metrics including CPM, CPC, CTR, CPA, ROAS, conversion rate, and spend efficiency.
- Prepare regular campaign performance reports with clear observations and recommendations.
- Coordinate closely with the creative team to brief, test, and refresh ad creatives based on performance data.
- Monitor competitor advertising activity and identify learnings for our company campaigns.
- Support landing page, website, and e-commerce campaign alignment in collaboration with the E-Commerce & DTC sales team.
- Maintain disciplined budget tracking and ensure campaign execution follows approved budgets.
- Support additional paid channels such as Google, YouTube, Snapchat, and others as business needs evolve.
- 1-3 years of experience in media buying, performance marketing, or digital advertising.
- Hands-on experience with Meta Ads Manager is required.
- Hands-on experience with TikTok Ads Manager is strongly preferred.
- Exposure to Google Ads, YouTube Ads, and Snapchat Ads is a plus.
- Good understanding of digital funnels, audience testing, creative testing, and retargeting.
- Strong analytical skills and comfort working with campaign dashboards and Excel/Google Sheets.
- Ability to translate campaign data into practical recommendations.
- Good communication skills and ability to work with creative and commercial teams.
- Fast learner with strong attention to detail.
Requirements & Qualifications
- 1-3 years of experience in media buying, performance marketing, or digital advertising.
- Hands-on experience with Meta Ads Manager is required.
- Hands-on experience with TikTok Ads Manager is strongly preferred.
- Exposure to Google Ads, YouTube Ads, and Snapchat Ads is a plus.
- Good understanding of digital funnels, audience testing, creative testing, and retargeting.
- Strong analytical skills and comfort working with campaign dashboards and Excel/Google Sheets.
- Ability to translate campaign data into practical recommendations.
- Good communication skills and ability to work with creative and commercial teams.
- Fast learner with strong attention to detail.
EGjobank Analysis
Quick Role Summary
Opportunity as "Junior Digital Marketing Specialist" at WUZZUF jobs located in الزمالك on a Full-Time basis, suited for Fresh Graduate candidates, within Marketing & Sales. Key details from listing: • Set up, monitor, and optimize paid media campaigns, primarily on Meta and TikTok. • Support campaign planning across awareness, traffic, conversion,…
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- Tailor your CV headline to match "Junior Digital Marketing Specialist" and feature measurable achievements in the top third of your resume.
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Readiness Checklist
- Updated CV in standard PDF format with a professional filename
- Skills aligned with the stated role requirements
- Availability for work in الزمالك or remote if specified
- Measurable achievement examples prepared for interview talking points
- Egyptian Job Bank candidate profile ready for application tracking
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