Ideal Standard International Egypt
Marketing Communications Manager
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Job Description
- Contribute to the development ofmarketing and communication strategiesfor assigned brands.
- Proposebrand positioning, messaging frameworks, and communication directionsbased on market insights and business needs.
- Identify opportunities forbrand growth, differentiation, and visibilityacross markets.
- Translate strategic direction intoactionable communication plans and initiatives.
- Provide input to theGroup Marketing Headon strategy refinement based on market feedback and performance.
- Translate marketing strategy intoclear communication plansfor assigned brands.
- Ensure effectiverollout of communication activitiesacross channels.
- Align communication plans withbusiness objectives and market priorities.
- Lead theplanning and execution of marketing campaignsand initiatives.
- Oversee development ofcampaign conceptswith agencies.
- Ensure campaigns are aligned withbrand positioningand deliver impact.
- Ensure consistency ofbrand identity, tone, and messagingacross all communication touchpoints.
- Review and approvekey communication materials and deliverables.
- Maintain high standards ofquality and attention to detail.
- Manage relationships withexternal agencies(creative, digital, PR, production).
- Developclear briefsand provide direction to agencies.
- Evaluate agency performanceand ensure delivery against expectations.
- Manage and guideBrand Managers and Assistant Brand Managers.
- Set priorities,monitor performance, and ensure accountability.
- Supportteam developmentand strengthen marketing capabilities.
- Work closely withsales, export, and other business teamsto align marketing activities.
- Support commercial teams withcommunication initiatives and materials.
- Ensure marketing effectivelysupports business priorities.
- Monitorperformance of campaigns and communication activities.
- Identify areas for improvement andoptimize ongoing initiatives.
- Ensurecontinuous improvementin marketing effectiveness.
Requirements & Qualifications
- Education: Bachelor’s degree in Marketing, Business Administration, Mass Communication, or a related field.
- Experience: 8–12 years of relevant experience in marketing communications, brand management, and campaign development, preferably with team leadership experience.
- Industry Background: Experience managing multiple brands, preferably across different industries.
- Marketing Expertise: Strong knowledge of brand positioning, communication strategies, integrated marketing campaigns, and digital marketing.
- Campaign Management: Proven experience in planning, executing, and evaluating marketing campaigns across multiple channels.
- Leadership Skills: Demonstrated ability to lead, develop, and manage Brand Managers and Assistant Brand Managers.
- Agency Management: Experience managing creative, digital, PR, and production agencies.
- Analytical Skills: Ability to analyze campaign performance, interpret market insights, and optimize marketing effectiveness.
- Communication Skills: Excellent written and verbal communication, presentation, negotiation, and stakeholder management skills.
- Language: Excellent command of English;
Arabic proficiency is preferred.
- Technical Skills: Proficiency in Microsoft Office and familiarity with digital marketing platforms, analytics tools, and marketing performance metrics.
EGjobank Analysis
Quick Role Summary
Opportunity as "Marketing Communications Manager" at Amreyah Cement located in شيراتون on a Full-Time basis, suited for Fresh Graduate candidates, within Marketing & Sales. Key details from listing: • Contribute to the development ofmarketing and communication strategiesfor assigned brands. • Proposebrand positioning, messaging frameworks, and…
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Application Tips
- Tailor your CV headline to match "Marketing Communications Manager" and feature measurable achievements in the top third of your resume.
- Customize your cover note for شيراتون: explain why this location and work arrangement suit your availability and how you add value to the team.
- Highlight relevant practical experience, key responsibilities, and specific business impact.
- Showcase practical projects, accredited certifications, and strong language skills to complement experience.
- After applying, monitor your status from your dashboard and stay prepared for an interview invitation.
Readiness Checklist
- Updated CV in standard PDF format with a professional filename
- Skills aligned with the stated role requirements
- Availability for work in شيراتون or remote if specified
- Measurable achievement examples prepared for interview talking points
- Egyptian Job Bank candidate profile ready for application tracking
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