عرفة جروب
Senior Digital Marketing Specialist
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0 applicants
Job Description
Develop and execute digital marketing strategies to drive brand awareness and product sell-through.
Plan and manage 360° campaigns for product launches, promotions, and seasonal activities.
Align marketing initiatives with brand principals and internal sales objectives.
Manage and optimize performance marketing campaigns across Google, Meta, YouTube, and programmatic channels.
Execute and optimize campaigns across retailer and marketplace platforms (e.g., sponsored ads, product placements).
Ensure strong digital shelf presence by optimizing product listings, content, and SEO across ecommerce platforms.
Monitor, analyze, and report on campaign performance and sales data.
Generate actionable insights to improve ROI, ROAS, and overall campaign effectiveness.
Collaborate with sales teams, brand partners, and retailer marketing teams to ensure alignment.
Manage external agencies and vendors to deliver campaigns efficiently and within budget.
Track market trends, competitor activities, and identify new digital growth opportunities.
Bachelor’s degree in Marketing, Business Administration, or a related field. 4–6+ years of experience in digital marketing, preferably in mobile, electronics, retail, or distribution.
Strong experience in performance marketing and paid media campaign management.
Hands-on experience with marketplace and retail media platforms (e.g., Amazon, Noon, or similar).
Proven experience working with global brands or principals is a strong advantage.
Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and similar tools.
Strong analytical skills with the ability to interpret data and optimize performance.
Excellent command of English (written and spoken).
Strong project management and multitasking abilities.
Ability to work in a fast-paced, target-driven environment.
Requirements & Qualifications
Bachelor’s degree in Marketing, Business Administration, or a related field. 4–6+ years of experience in digital marketing, preferably in mobile, electronics, retail, or distribution.
Strong experience in performance marketing and paid media campaign management.
Hands-on experience with marketplace and retail media platforms (e.g., Amazon, Noon, or similar).
Proven experience working with global brands or principals is a strong advantage.
Proficiency in Google Ads, Meta Ads Manager, Google Analytics, and similar tools.
Strong analytical skills with the ability to interpret data and optimize performance.
Excellent command of English (written and spoken).
Strong project management and multitasking abilities.
Ability to work in a fast-paced, target-driven environment.
EGjobank Analysis
Quick Role Summary
Opportunity as "Senior Digital Marketing Specialist" at Etisal Trading located in التجمع الخامس on a Full-Time basis, suited for Senior Level candidates, within Marketing & Sales. Key details from listing: Develop and execute digital marketing strategies to drive brand awareness and product sell-through. Plan and manage 360° campaigns for product launches,…
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- Tailor your CV headline to match "Senior Digital Marketing Specialist" and feature measurable achievements in the top third of your resume.
- Customize your cover note for التجمع الخامس: explain why this location and work arrangement suit your availability and how you add value to the team.
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- Demonstrate team leadership, budget stewardship, and tangible business KPIs — concrete numbers carry maximum weight.
- After applying, monitor your status from your dashboard and stay prepared for an interview invitation.
Readiness Checklist
- Updated CV in standard PDF format with a professional filename
- Skills aligned with the stated role requirements
- Availability for work in التجمع الخامس or remote if specified
- Measurable achievement examples prepared for interview talking points
- Egyptian Job Bank candidate profile ready for application tracking
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