Hochster Pharmaceutical Industries
Associate Marketing Manager
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Job Description
- Develop and implement the annual marketing strategy and roadmap for GnC, TU and TGH.
- Translate business objectives into clear marketing strategies, campaigns, and initiatives.
- Develop annual, quarterly, and monthly marketing plans aligned with each BU's commercial objectives.
- Ensure consistency in brand positioning, messaging, and customer experience across all platforms.
- Identify market trends, customer insights, and growth opportunities to support business decisions.
- Lead the overall strategy and execution across all social media and digital platforms.
- Develop and oversee monthly content calendars and digital campaigns.
- Ensure engaging, relevant, and consistent content across all BU channels.
- Monitor digital performance, engagement, reach, traffic, and conversion metrics.
- Work closely with creative teams, agencies, and content creators to ensure high-quality output.
- Continuously identify new digital opportunities, platforms, and trends to strengthen brand presence.
- Lead the planning and execution of integrated marketing campaigns across the three Business Units.
- Develop campaign briefs, objectives, target audiences, key messages and KPIs.
- Ensure campaigns are delivered on time and within approved budgets.
- Maintain and strengthen the identity and positioning of each brand while ensuring alignment with the overall IEE direction.
- Support launches, seasonal campaigns, events, promotions and key business initiatives.
- Provide strategic direction for marketing content, visuals and communications.
- Brief and manage internal and external creative resources.
- Ensure content reflects the brand tone, values and target audience.
- Review and approve marketing materials across digital and offline channels.
- Establish marketing KPIs and performance indicators for each BU.
- Track campaign, social media and digital performance and provide regular reports.
- Analyze customer engagement, acquisition, conversion and campaign effectiveness.
- Recommend improvements based on data, insights and market performance.
- Monitor marketing ROI and optimize activities accordingly.
- Work closely with BU Heads, Operations, Sales, HR and other stakeholders to align marketing initiatives with business needs.
- Act as the key marketing partner for the three Business Units.
- Ensure marketing activities support commercial, operational and customer experience objectives.
- Coordinate with external agencies, suppliers, influencers, photographers, content creators and other marketing partners when required.
- Coordinate and guide marketing resources supporting the three Business Units.
- Manage external agencies and suppliers to ensure quality, timelines, and deliverables.
- Build strong working relationships with internal and external stakeholders.
- Provide guidance and support to junior marketing team members where applicable.
Requirements & Qualifications
- Bachelor’s degree in marketing, Business Administration, Communications, or a related field.
- 5+ years of relevant experience in marketing, preferably within consumer-facing, education, entertainment, leisure, sports, lifestyle, or similar industries.
- Strong experience in developing and executing marketing strategies and campaigns.
- Proven experience managing social media and digital marketing platforms.
- Strong understanding of content marketing, digital trends, and customer engagement.
- Experience working with agencies, creative teams, and external partners.
- Strong analytical and reporting skills with the ability to translate data into actionable insights.
- Strategic Thinking
- Digital & Social Media Expertise
- Brand Management
- Campaign Management
- Creativity & Innovation
- Commercial Awareness
- Data-Driven Decision Making
- Project Management
- Stakeholder Management
- Communication & Influencing
- Leadership & Ownership
- Results Orientation
- Achievement of annual marketing objectives across the three Business Units.
- Growth in brand awareness and digital presence.
- Social media engagement and audience growth.
- Digital traffic, leads and conversion performance.
- Campaign ROI and effectiveness.
- Timely delivery of annual and monthly marketing plans.
- Marketing budget adherence.
- Quality and consistency of brand communication.
- Internal stakeholder and BU satisfaction.
EGjobank Analysis
Quick Role Summary
Opportunity as "Associate Marketing Manager" at Leap Development Hub located in القاهرة الجديدة on a Full-Time basis, suited for Fresh Graduate candidates, within Marketing & Sales. Key details from listing: • Develop and implement the annual marketing strategy and roadmap for GnC, TU and TGH. • Translate business objectives into clear marketing strategies,…
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