Riyada
Content Head / Content Lead
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Job Description
● Lead, mentor, and manage the daily workflow of the Copywriting team and the Social Media Content team.
● Develop content strategies and editorial/social media calendars per client, aligned with campaign and sales objectives.
● Review and approve copy and social media content before publishing to ensure quality and brand consistency.
● Coordinate with the Design, Performance Marketing, and Account Management teams to ensure integrated campaigns.
● Ensure all content aligns with each brand’s tone of voice and communication guidelines.
● Define and track content KPIs (engagement, reach, conversion-supporting content, turnaround time).
● Provide coaching, mentorship, and performance feedback to team members.
Stay updated on e-commerce, social media, and consumer trends to keep content competitive● Analyze content performance and provide regular reports on engagement, reach, and team output to management.Collaborate with the Performance Marketing team to support A/B testing with copy variations.
● Team Leadership:Set individual and team goals, conduct regular 1:1s and performance reviews, and build a collaborative, feedback-driven team culture across both teams.
Requirements & Qualifications
- Experience:At least 2+ years of proven experience in a content leadership or lead copywriter role within a digital agency targeting theSaudi E-commerce market.
- Language Mastery:Impeccable native-level written Arabic skills with strong English proficiency.
- Market Insight:Deep understanding of the Saudi audience, consumer behavior, regional dialects, and trending culture in the GCC.
- Platform Expertise:Strong knowledge of major social media platforms (TikTok, Snapchat, Instagram, X) and E-commerce content best practices.
- Conversion-Driven Mindset:Solid grasp of how direct response copywriting supports performance marketing and drives sales/conversions.
- Leadership Skills:Excellent project management, deadline adherence, communication, and team management capabilities.
EGjobank Analysis
Quick Role Summary
Opportunity as "Content Head / Content Lead" at Matajir located in الجيزة on a Hybrid basis, suited for Fresh Graduate candidates, within Marketing & Sales. Key details from listing: ● Lead, mentor, and manage the daily workflow of the Copywriting team and the Social Media Content team. ● Develop content strategies and editorial/social…
The Egyptian Job Bank editorial team prepares curated overviews and actionable application guidance for every listing, preserving official employer details.
Application Tips
- Tailor your CV headline to match "Content Head / Content Lead" and feature measurable achievements in the top third of your resume.
- Customize your cover note for الجيزة: explain why this location and work arrangement suit your availability and how you add value to the team.
- Highlight collaboration software proficiencies (Slack, Notion, Jira, MS Teams) and commitment to dependable working hours.
- Showcase practical projects, accredited certifications, and strong language skills to complement experience.
- After applying, monitor your status from your dashboard and stay prepared for an interview invitation.
Readiness Checklist
- Updated CV in standard PDF format with a professional filename
- Skills aligned with the stated role requirements
- Availability for work in الجيزة or remote if specified
- Measurable achievement examples prepared for interview talking points
- Egyptian Job Bank candidate profile ready for application tracking
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