Digital Marketing Specialist

The Role:We are seeking a creative and data-driven Digital Marketing Specialist to join us on a part-time basis.

This is not just an execution role; we need a strategist who can build a comprehensive digital marketing plan from the ground up.

You will be responsible for analyzing our current presence and architecting a roadmap to drive measurable results.Your Main Objectives:Increase Qualified Leads: Drive targeted traffic to our website and convert visitors into high-quality leads.Build Brand Awareness: Elevate our brand presence across digital channels to reach new audiences and establish market authority.Full Digital Marketing Ownership: Develop and manage a holistic digital marketing plan, covering SEO, content, social media, email, and PPC, ensuring all channels work together cohesively.No Limits for growing with usCommission and bonus has no limit and could lead to 2x or 3x salary for over achieversCompany stability in the market and job stabilityClear path for for growth

Required Experience3-6 years of experience in digital marketing.Strong hands-on experience in media buying.Proven experience managing paid campaigns with real budgets.Experience creating marketing strategies, campaign plans, and content directions.Experience reviewing content and giving clear strategic feedback.Agency experience is preferred.Required SkillsStrong media buying skills.Strong understanding of LinkedIn, YouTube and Google Ads.Good understanding of LinkedIn Ads, and other platforms.Strong understanding of digital funnels.Strong content judgment.Strong analytical thinking.Ability to read reports and make decisions from data.Ability to brief creative and technical teams clearly.Good understanding of SEO, landing pages, and website conversion basics.Strong written and verbal communication skills.What We’re Looking For:Proven experience in developing and executing successful digital marketing strategies.Deep understanding of lead generation funnels and conversion rate optimization.Expertise in brand building and storytelling across social platforms.Ability to work independently, present ideas clearly, and adapt to our company’s needs.